How do I add an endorsement to my Substack publication?

If you've set up Recommendations on your publication, you can add endorsements to your Welcome page so that new readers can see why other writers on Substack recommend your publication.

Head to your publication's Settings page and click on Branding in the left navigation bar. Click "Edit" next to "Recommendation blurbs on welcome page".


Here, you'll be able to view writers who have recommended you to their readers and a blurb about why they recommend your publication.

Select "Add Blurb" next to the endorsement that you'd like to display on your Welcome page. You can add up to 3 blurbs.


The blurbs you've selected will now appear on your Welcome page. New visitors are shown this page if they haven't been to your publication before.


Note: Only Substack publications that have Recommendations enabled and have recommended your publication can be added as an endorsement to your Welcome page. Blurbs will not appear on the mobile version of Substack.

How do I preview my publication's Welcome page?

To preview your Welcome page after adding a blurb, click on any welcome page link that is on your Settings page.

For example:


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