How do I offer a discount to my publication?

Interested in offering a discount on your Substack publication? Follow these steps to create a unique link that you can share with your readers.

Note: Discounts can only be applied to monthly and annual subscription plans.

1. Log in to your account and navigate to your Settings page. Click on Payments in the left navigation bar.

2. Next to "Special offers" click on "Manage special offers".

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3. Select "New special offer".

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4. Under "Terms", choose "Percent Discount" and fill out details such as the special offer name and description.

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5. When you're ready, click "Create offer" and a unique link will be generated.

  • Copy link will automatically copy the URL to your clipboard.
  • Send by email will create a new draft post which you can publish and send via email to your readers.

What will readers see when they click on the discount link?

When readers click on your link, they'll see the length of the special offer remaining (if you've entered an offer expiration date) and see your publication's subscription plans.

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How can I see if an offer has been redeemed?

Head to your Special Offers dashboard at: https://your.substack.com/publish/offers

Here, you'll be able to see the terms of your special offer, when it expires, and how many times it's been redeemed.

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