If you're reading a post or listening to a podcast episode on Substack and would like to share it with your subscribers, you can share the entire post with the cross-posting feature instead of embedding a post link and publishing a new post.
There's two ways to cross-post a post:
- Directly from a web post
- Directly from an email newsletter
Note: You can only use this feature for free posts.
From a web post
1. When signed into your Substack account, click on the three dots of the free post you'd like to share and select "Cross-post".
Tip: You can also click on the Cross-post button found at the bottom of a post.
2.In the pop-up, type a blurb for your subscribers about why you're sharing that post and select "Continue".
3. Select which publication you'd like to send the post from and your audience. You can send a post to your founding members, paid subscribers, or everyone.
Note: At this time, cross-posting will send the post as an email to your subscribers and will not appear as a web post or in the Substack app. You must be an Admin of a publication in order to cross-post.
4. Your subscribers will receive an email from your publication with your blurb and the entire post.
From an email newsletter
If the publication has cross-posting enabled and you have a publication yourself, you'll see a cross-post button in an email newsletter.
Click on the cross-post button and in a new tab on your mobile browser, you'll be able to write a blurb and send the post as an email to your paid subscribers or all subscribers.
Are there stats for posts I share?
On your Posts page, posts that you've shared with your subscribers will be titled "CROSS-POST".
Hover over the post and click on the down arrow to expand the tile. We'll display the total views, recipients, and the open rate.
I don't want other publications to share my free posts– can I opt out?
Head to your publication's Settings page click on Publication Details in the left navigation bar. Click the toggle to the left next to "Enable cross-posting" to opt out of being cross-posted.
Will I be notified when publications cross-post my post?
On your publication's Settings page, scroll to the Notifications section. If you'd like to receive an email notification when another publication cross-posts your post, move the toggle to the right. To opt out of receiving notifications, move the toggle to the left.
